McDonald’s
Hamburger University
Hamburger University (HU) is McDonald’s training and development facility to help grow their leaders. For it’s newest of office in Russia, the HU was conceptualized as a modern-eclectic campus with tailored spaces for learning, comfort and inspiration. Graphics took minimal approach and given a domestic touch by using off-the-wall framing and familiar materials. The history of McDonald’s and Ray Croc’s story as well as testimonials can be seen throughout the space.It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Credits
Agency: FutureBrand UXUS
Client: McDonald’s Russia
Sr. Designer: Matteo Ventura & Davide Antonante
Graphic Designer: Matteo Ventura & Edwin Pérez Gómez
3D Visualization: Carlos del Valle & Razvan Margarit