Alessi Home Fragrance

“The five seasons” by Marcel Wanders studio for Alessi consisting of 5 home fragrant scents ‘AHHH’, ‘HMMM’, ‘GRRR’, ‘BRRR’,and ‘SHHH’ each representing a season and the life-cycle – from blossoming to decay and the mystery of beyond.

The collection launched at Maison et Object in Paris. The installation was a giant house where each ‘room’ encompassed one scent, pattern and feeling of the season, triggering all your senses.

Credits
Creative Direction: Marcel Wanders
Graphic Design Lead: Matteo Ventura

© Marcel Wanders studio for Alessi

Previous
Previous

McCafe - Revival

Next
Next

McDonald's Hamburger University