McDonald’s
Home Sweet Home
McDonald’s “Home Sweet Home” decor turns the McDonald’s restaurant into the ‘all-day living room’ - a warm and welcoming place to build communities whether you’re a family or solo. The concept was inspired by classic domestic references and emerging fashion trends which helps McDonald’s appeal to diverse groups.
The wallpaper graphics are inspired by traditional prints are given a unique one-of-a-kind twist by incorporating iconic McDonald’s food items. This layered approach adds a fun stories and stimulate discovery on every visit
Credits
Agency: FutureBrand UXUS
Client: McDonald’s France
Concept Designer: Matteo Ventura & Davide Antonante
Sr. Interior Designers: Davide Antonante
Sr. Graphic Designer: Matteo Ventura
Graphic Design: Matteo Ventura & Edwin Pérez Gómez
3D Visualization: Carlos del Valle